Verbal and Visual Signs of Advertisement in National Geographic Traveller Magazine

Advertisement and the Social Identity of Iranian Women: A critical Analysis of Verbal and Visual Discourse in Business Ads

This study aims to investigate the mechanisms contributing to the effect of business ads on the social identity of Ianian women. 60 ads of the Iranian TV were analysed by quantitative and qualitative methods. Frequency analysis revealed that the image of a desired and successful woman is mainly affected by these factors; 1) Employers' benefit; 2) discourse type: 3) targer population; and 4) the...

the role of visual aids and translation in teaching vocabulary in est

the present study investigated the effect of the two vocabulary teaching techniques in est, namely the use of translation and the use of visual aids as two separate vocabulary teaching techniques. to answer the question of the study, a pretest (michigan test) was administered to the 58 randomly selected est students at khajeh nasiredin tusi university, faculty of mechanics. after the homogeneit...

Verbal and Visual Proactive Interference in Post-Traumatic Stress Disorder

Objective: Working memory executive deficits have a role in maintaining Post-Traumatic Stress Disorder (PTSD) symptoms including flashbacks and reexperiencing. Accordingly, the aim of the present study was to compare the visual and verbal Proactive Interference in trauma-exposed individuals with and without PTSD.  Method: In this retrospective study, we recruited subjects through the purposiv...

Evaluation of Visual Signs and Symptoms in Patients with Alzheimer's Disease

Background and Objective:Patients with Alzheimer's disease have impaired visual function even in the early stages of the disease. Therefore, the present study aimed to determine the visual signs and symptoms in patients with Alzheimer's disease and compare them with those in the control group. Materials and Methods:This cross-sectional descriptive study was conducted on 19 Alzheimer patients a...

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